For some reason, us human beings seem to have something for classifying and categorizing things. We tend to group things around us into categories that make it easier for us to handle. It seems that SEO is not exempt – at least when it comes to the clients. Not everyone does SEO their own. In fact, many people employ the services of SEO professionals in order to achieve the results that they want.
Does it matter what kind of SEO client you are? According to Jeff Quipp at Search Engine People, it does. He states that knowing what type of client you are will help you determine your own actions that will assist your SEO company achieve your objectives.
Here are the categories that Jeff Quip has come up with:
The “Hands Off” Type Client
So how do you describe a client that is hands off? The tag is pretty much self-explanatory. You basically employ the services of an SEO company and then you leave everything to them. It makes sense to be this type of client. After all, it give you the freedom of tending to your business. You admit that you are not well-versed in SEO and you’d rather leave that to the experts. Of course, there is still communication between you and your SEO company, although this may be infrequent – for example when there are questions or concerns from either side. Regular reports will also be part of the communication.
In the next post, let’s look at the other 2 types of SEO clients.
3 Comments to "Different Types of SEO Clients"
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i would expect that the hands off client would also have to be pretty hands-off in site maintenance as well. Wouldn’t it be difficult to add new content to the site without taking into consideration the SEO aspect at the same time?
MK
[...] In the previous post, we took a look at the hands off client, who pretty much leaves everything to his SEO company. Here are the other two types of SEO clients. [...]
thanks