In my previous post, I talked about the “What now?” aspect of the most recent Google PR update. Many popular bloggers ended up on the losing end.

If there were losers, there were also winners. And I’m not talking about Google.

An anonymous Problogger reader earned at least $1500 because of the PR update. (Click here for more details)

Basically, it’s the laws of supply and demand coming into play. Most of the blogs were scared off by the result of the PR update and stopped selling text link ads altogether, but the number of people who want to buy these ads are still relatively the same. Here’s a quote from the guy’s email:

1. About 50% of the blogs in my niche that used to sell text links have stopped doing so.
2. I’ve had about a 50% increase in demand for text link purchases in the last week.
3. I have had an increase in the number of private text link sales this week.
4. The amounts advertisers are willing to pay me have gone up.

See? Sometimes, not bowing to the big G pays off

Since Google just picked the top earners or the most popular blogs selling text links, the guys directly beneath them, those with roughly the same PR, but maybe not as much popularity or clout, are going to benefit big time - if they take the chance.

Of course, it’s going to turn into some kind of vicious cycle if Google decides to strike again. The new “Big Players” will be punished, some small fry will be scared, and others will benefit from the big guys taking the heat. Then, text link ads will be mostly sold underground and will be a market that Google can’t measure or control.

Any readers out there who was on the winning end of this PR update? Feel free to share your stories, please

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9 Comments to "Google’s PR Update: Not Everyone is a Loser"

• chipseo said: On 11/05/2007 at 6:33 am

  The PR posts have sure been interesting to read I will say that… I also had a PR INCREASE but I went from a PR0 to a PR2 so I had no place to go but up

• Libertate said: On 11/06/2007 at 11:55 am

  Although I dropped a PR point (despite never selling any links), my traffic and position has increased several pages for my key phrases. Go figure.

• Carl said: On 11/08/2007 at 3:52 pm

  What would you suggest someone do who is new to the game and just starting out? My poor wittle bloggy doesn’t even have a PR yet…

• Celine Roque said: On 11/08/2007 at 11:51 pm

  Glad to hear some readers had some good results after the PR update

• Carl said: On 11/09/2007 at 9:23 am

  Oh nevermind…i was just informed that, like so many, I’ve been preoccupied with how I’m doing with Alexa and PR, when they are pretty irrelevant/meaningless.

• ITM said: On 11/20/2007 at 11:56 pm

  so can i increase my pr?

• TigerTom said: On 11/25/2007 at 12:09 am

  With Google, it’s simple: be careful what you link to and/or how you link to it. It’s looking for patterns and ‘footprints’.

• website design company uk said: On 04/04/2008 at 11:12 am

  Got an idea

  thanks

• Corporate Promotional Clothing said: On 04/04/2008 at 1:08 pm

  what else you can suggest?

Please share your thoughts